Enterprise CRM White Papers

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8 Ways To Build Your Brand Using Social Media
sponsored by MarketWired
WHITE PAPER: Savvy companies are integrating social media into their marketing plans in order to take advantage of opportunities such as lead generation, real-time customer service, and interaction with brand evangelists. In this white paper, learn eight tips to help you reap the opportunities and build your brand with social media.
Posted: 26 Feb 2014 | Published: 26 Feb 2014

MarketWired

How to Meet and Exceed Customer Demands
sponsored by Genesys
WHITE PAPER: Customers expect a great end-to-end experience. Wherever work is accomplished in the enterprise, it's all part of the Customer Service Value Chain. Is your enterprise meeting this expectation? What about in the future?
Posted: 30 Jun 2014 | Published: 26 Jun 2014

Genesys

Connected Customer Centricity - MS perspective on the Retail Industry
sponsored by Microsoft India
WHITE PAPER: This resource reveals how your organization can develop successful customer-centric strategies and deliver superior customer value.
Posted: 19 Dec 2013 | Published: 31 Jan 2012

Microsoft India

Turning Insight Into Action: The Journey to Social Media Intelligence
sponsored by Hootsuite
WHITE PAPER: Social media is rife with valuable information about your customers, your brand, and your competitors that can help you generate sales, foster better customer relationships, and improve marketing campaigns. But those benefits are only achievable if you know how to properly transform social media data into actual insight.
Posted: 11 Apr 2014 | Published: 11 Apr 2014

Hootsuite

A Quick-Start Guide to Deploy an SMS Strategy for Business
sponsored by StrikeIron
WHITE PAPER: SMS is emerging as one of the most effective means of communication -- short, digestible messages sent rapidly to the right users. In this white paper, you'll find a 4-step guide to deploying an SMS strategy for customer relationship management (CRM) and marketing.
Posted: 05 Jun 2014 | Published: 05 Jun 2014

StrikeIron

Create a strong, dynamic customer experience
sponsored by Hewlett Packard Enterprise
WHITE PAPER: In this white paper, learn how retail businesses should leverage technology to gather more customer info, implement the appropriate changes to their services, and create a more enjoyable shopping experience. Click now to see how to manage and maximize opportunity from omni-channel services.
Posted: 20 Jan 2014 | Published: 30 Nov 2012

Hewlett Packard Enterprise

Mobile Checkout: Controlling Shrink With Self-Scanning
sponsored by Toshiba
WHITE PAPER: While mobile self-scanning technology helps retailers improve the shopping experience, many businesses worry about the impact mobility will have on shrink. In this informative white paper, learn how to combine technical, operational, and psychological deterrents to reap the benefits of mobile shopping while also minimizing shrink concerns.
Posted: 13 May 2014 | Published: 13 May 2014

Toshiba

CIOs: Harnessing Big Data While Keeping an Eye on the Bottom Line
sponsored by Red Hat
WHITE PAPER: A unified information platform integrates all data sources across the enterprise and grants easy access to data. Read this white paper to learn how to embrace a data-driven business practice that is easy and cost-effective.
Posted: 27 Jun 2014 | Published: 27 Jun 2014

Red Hat

Choosing the Perfect Customer Support App
sponsored by Desk.com (A Salesforce Company)
WHITE PAPER: This guide counts down four easy steps to help you cut through the market for customer support applications and identify the tool that meets your business needs.
Posted: 05 Mar 2014 | Published: 05 Mar 2014

Desk.com (A Salesforce Company)

Google+ Guide
sponsored by Oracle Corporation
WHITE PAPER: This guide explores some best practices for utilizing Google+ as an effective user engagement strategy.
Posted: 27 Mar 2014 | Published: 31 Dec 2013

Oracle Corporation