WHITE PAPER:
In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
PRESENTATION TRANSCRIPT:
The need for effective Web analytics has never been greater -- yet most organizations are analyzing variables that simply don't mean anything, such as number of page views or time on site. This transcript provides insight on why these methods fall short and introduces a two-tiered approach that provides users with more insightful reports.
WEBCAST:
The online channel has been one of the more successful areas of business during these economic times, but most businesses are still behind when it comes to web analytics. Watch this webcast to also learn the overall best practices and the future needs within online analytics.
EGUIDE:
A successful social media analytics endeavor involves changing your business practices and metrics in order to adapt to these new technologies. This expert e-guide explains how your organization should rethink metrics in order to maximize the value of social technologies, analytics, and mobile devices.
WHITE PAPER:
Consult this white paper to discover 5 important questions to consider when choosing a Web data extraction solution. Also discover various vendors how they compare to each other.
EZINE:
Access this e-guide to find experts examine how social media has catalyzed better collaboration, more democratic business process management, and - with the right amount of planning and analysis - significant ROI.
WHITE PAPER:
Access the following white paper to uncover new, innovative approaches to digital experience performance monitoring. Get a firsthand look at how you can develop a more comprehensive measurement model, predict outcomes, and more.
WHITE PAPER:
This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
EGUIDE:
Consult this expert e-guide to uncover the strategies, tips, tricks, and more that you need to consider in order to deliver powerful mobile web content to the user.